Calum James has been appointed basic supervisor of Farizon UK, as the corporate ramps up preparations for the UK market launch of its giant electrical van.
James takes on the function with speedy impact, whereas a brand new head of gross sales is anticipated to be appointed shortly.
James brings a wealth of expertise from his time at Mercedes-Benz UK, the place he spent 11 years in a wide range of key roles throughout fleet gross sales and aftersales.
As nationwide fleet gross sales supervisor for passenger automobiles, he performed a key half in growing methods for direct buyer gross sales and supporting the model’s transfer to an company mannequin.
In his most up-to-date function as head of company gross sales for Mercedes-Benz vans, James led the crew to vital gross sales achievements and contributed to a robust efficiency for the model in 2024.
“I’ve loved a wide range of roles throughout the automotive trade to date in my profession, however this chance with Farizon UK is essentially the most thrilling problem but,” James mentioned.
“The Farizon SV units new benchmarks in a number of key areas and is a robust contender within the electrical van phase. There’s enormous potential in fleet and SME gross sales, and I’m wanting ahead to serving to set up Farizon as a serious drive within the UK van market.”
Farizon is the industrial automobile arm of China’s largest non-public carmaker Geely. Its flagship UK mannequin, the Farizon SV, is being launched by Jameel Motors UK, a London-based distributor.
The SV is accessible in a variety of sizes – L1 H1, L1 H2, L2 H2, L2 H3, and L3 H3 – aimed toward assembly the wants of fleet operators and SME van customers.
Amongst its options, the Farizon SV consists of drive-by-wire expertise, a b-pillarless design, cell-to-pack battery structure, and a payload monitoring system, as normal.
The appointment comes as Jameel Motors UK progresses its retail and seller community plans. Final month, the corporate confirmed a flagship Farizon web site at Park Royal.
A brief gross sales workplace is about to open this July, forward of the total retail and aftersales facility launch in September 2025, following refurbishment.
Jameel Motors UK has additionally begun establishing a nationwide franchise seller community, signing up Heathrow Van Centre in west London and SMV Commercials Yeovil within the South West, with extra companions anticipated to affix.
