Finest-Promoting Midsize SUV for H1 2025
The 2026 mannequin yr is kind of essential for the Ford Explorer. With over 104,000 models offered within the first half of 2025, the Explorer is at present the best-selling midsize SUV within the US – a robust begin for the newly refreshed mannequin.
Now, the corporate is doubling down on that momentum with a refreshed pricing technique that would shake up the section. In response to the order information that CarsDirect obtained its palms on, choose trims of the 2026 Explorer are actually extra reasonably priced than earlier than, together with a brand new rugged variant aimed squarely at off-road lovers.
The all-new Ford Explorer Tremor was slated to interchange the outgoing Timberline trim, and with its pricing now official, it might be one of many smartest new buys within the three-row SUV house.
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A Extra Inexpensive Household SUV
The bottom 2026 Ford Explorer Lively now begins at simply $38,330, down $1,720 from final yr. Equally, the top-end Platinum sees a $1,695 drop, beginning at $50,830. The newly added Tremor trim joins the vary at $48,330, undercutting Honda’s Pilot TrailSport by over $1,000. That worth additionally places it simply $1,100 under the now-discontinued 2024 Explorer Timberline.
For consumers searching for an reasonably priced however succesful SUV with reliable trail-readiness, the Tremor may hit a candy spot, each by way of value and efficiency.
The 2026 Explorer Tremor takes over the place the Timberline left off, however it’s greater than only a visible improve. Constructed for mild off-road use, the Tremor rides on 18-inch black alloy wheels with all-terrain tires, comes with auxiliary lighting, and encompasses a lifted suspension with retuned sway bars for higher clearance and management. Ford additionally added underbody skid plates and distinctive Electrical Spice accents on the wheels and tow hooks for a rugged aesthetic.
Inside, the Tremor would not skimp on consolation, providing massaging entrance seats, Ford’s newest infotainment suite, and obtainable BlueCruise hands-free driving.
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There is a Steep Premium If You Need Prime-Canine Energy
Whereas the Explorer Tremor’s $48K base worth appears to be like attractive, there is a catch. The 400-horsepower twin-turbo V6 engine is just obtainable by way of the $11,505 Tremor Final Package deal, bringing the entire nearer to $60,000. That is greater than an ST 4×4, and it may affect how value-conscious patrons understand the trim.
Nonetheless, with the bottom Explorer now cheaper than the equal Hyundai PalisadeToyota Highlander, and Honda Pilot, Ford is positioning itself properly. Rebates that after sweetened 2025 Explorer offers are gone for now, in keeping with CarsDirecthowever even at MSRP, the 2026 mannequin has grow to be a stronger competitor. The introduction of the Tremor, alongside simplified trim choices and diminished pricing, means that Ford desires to maintain the Explorer’s crown because the midsize SUV king.
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