Hyundai revealed plans for the 2025 ZER01NE Day, a competition celebrating creativeness and revolutionary concepts from artistic abilities inside and past the Group
Hyundai Motor Group (the Group) revealed plans for the 2025 ZER01NE Day, a competition celebrating creativeness and revolutionary concepts from artistic abilities inside and past the Group.
Working from September 17 to 21, ZER01NE Day will happen on the Hyundai Seongsu Complicated Hub (previously the Gojin Motors Seongsu Service Heart) in Seoul. Located in Seongsu, a hub of cultural and inventive tendencies, this venue is about to turn out to be a future buyer expertise touchpoint.
The 2025 ZER01NE Day will unfold underneath the theme ‘ZER01NE 0RB1T.’ The idea symbolizes creators, startups and Group staff transferring alongside their respective orbits whereas interacting with one another. Beneath this theme, the Group goals to redefine how creativity shapes synthetic intelligence (AI), robotics and mobility — and even discover the brand new frontier of house.
“ZER01NE Day is a stage the place members freely experiment and embrace new challenges,” mentioned Kyuseung Keith Noh, Vice President and Head of ZER01NE Group at Hyundai Motor Group. “By this competition, we sit up for showcasing the revolutionary outcomes curated by ZER01NE’s artistic abilities and sharing their imaginative visions with the general public.”
Showcasing Innovation: Creator-Led Initiatives
This yr’s competition will function eight creator-led tasks that discover the methods AI and robotics are reshaping our lives and mobility. Key members embrace:
- Collective Bremen Musicians: Reworking the sound of satellite tv for pc indicators into knowledge that strikes sculptural objects inside an area.
- SystemDesign LAB: Demonstrating six robots assembling and disassembling chairs.
- Psients x Jeffrey Jehwan Kim: Translating the phenomenon of micro organism breaking down LPs into music.
- Gijeong Goo + Seongil Choi: Providing sensory transformations in an area modelled after the inside of an autonomous automobile.
- Younggak Cho: Exploring mobility narratives primarily based on autonomous platooning.
ZER01NE LAB Co-Creation on the Intersection of Artwork and Enterprise
As well as, the ZER01NE Lab, a collaboration between creators and Hyundai Motor and Kia groups, will current a number of joint tasks, together with:
- Lunar Commons Metropolis: Envisioning a future lunar life and concrete growth in collaboration with Hyundai Motor’s L Undertaking Group.
- Parallel Metropolis: Exploring intersections between cars, structure and residing areas centered across the Kia PV5, and developed with Kia’s Future Enterprise Planning Group.
- Room No. ?: Reimagining the Kia PV5 as a futuristic house for Technology Alpha, co-created with Hyundai Motor’s MSV Engineering Options Group.
A newly launched initiative, ZER01NE Lab Ignite, will function GenAI in Mobility, an interactive venture developed collaboratively by Hyundai Motor and Kia staff underneath the staff title PromptOn. Guests will expertise how generative AI evolves from being only a instrument to turning into a accomplice within the driving atmosphere.
Startup Exhibition & Open Innovation Packages
Alongside these creator-led initiatives, six revolutionary startups primarily based in Korea will showcase their breakthrough applied sciences, together with:
- Mobinn: Autonomous supply robots
- ROAI: AI-powered robotic course of automation
- 3ISolution: Neutron part evaluation options
- Narnia Labs: AI generative design platforms
- Omelet: AI-driven decision-making platforms
- Softberry: EV charging, fee and automobile administration options
As well as, 5 abroad startups affiliated with Hyundai CRADLE, Hyundai Motor Group’s world open innovation hub, will be part of the exhibition. The Group operates CRADLE innovation bases in 5 nations — the USA, Germany, Israel, China, and Singapore — to establish and collaborate with promising startups around the globe.
ZER01NE DAY is free and open to the general public with no prior registration required. Guests can immerse themselves in creativity and innovation whereas collaborating in docent-guided tour applications out there all through the occasion.
SOURCE: Hyundai
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