BMW’s Q3 Reveals International Gross sales Development Continues, However Regional Realities Inform the Story

BMW Group’s world gross sales for the third quarter of 2025 paint a well-recognized image: progress throughout most markets, regular features in electrification, and but, the continued complexity of a shifting world panorama. After reporting main features within the U.S. final week, the worldwide numbers now verify BMW’s broader momentum—with some nuances price unpacking.

From July via September, BMW Group deliveries rose 8.8 % year-over-year, helped partially by a softer comparability to 2024’s supply-constrained quarter. Via the primary 9 months of the 12 months, BMW Group delivered simply over 1.8 million BMW, MINI, and Rolls-Royce automobiles—a modest however significant enhance of two.4 %.

Electrical progress stays a pillar, although its tempo has leveled barely. Absolutely electrical BMW Group fashions climbed 10 % year-to-date, reaching 323,447 models. When together with plug-in hybrids, the whole variety of electrified automobiles hit 470,313—up a wholesome 15 % in comparison with final 12 months.

“The robust gross sales efficiency in Europe and the Americas, in addition to for the MINI model, is especially encouraging,” mentioned Jochen Goller, BMW AG Board Member for Buyer, Manufacturers, Gross sales. “Demand for our big selection of electrified automobiles additionally stays robust.”

BMW Model: Energy Exterior China

The BMW model itself moved 514,620 models in Q3, up 5.7 % year-over-year. For the primary 9 months, world gross sales stay regular at 1,585,580 automobiles, basically flat versus 2024. Development in Europe and the Americas helped offset slower motion in China, the place BMW’s “focused gross sales enhance” didn’t materialize.

Plug-in hybrids proceed to shock many observers, posting a 30 % enhance globally. That demand suggests many shoppers—notably in areas with creating charging infrastructure—see PHEVs as one of the best bridge between ICE and full EV possession.

In the meantime, BMW M GmbH continues to be the powerhouse it’s at all times been. Following its strongest half-year in historical past, M gross sales surged one other 11 % in Q3, with 52,220 models bought. 12 months-to-date, M deliveries stand at 158,182—up almost 8 % year-over-year. The M3, M4, and M2 proceed to anchor demand, however the addition of electrified M Efficiency fashions is clearly broadening the client base.

MINI: The Momentum Model

The MINI model continues to shock the trade. The third quarter noticed a formidable 37.5 % enhance in deliveries, totaling 72,376 models. 12 months-to-date, MINI has moved over 206,000 automobiles worldwide—up almost 24 %. With the brand new MINI Cooper and Countryman households ramping up globally, MINI’s numbers replicate each the energy of the brand new technology and the model’s renewed design and emotional attraction.

That mirrors the story we reported final week within the U.S. market, the place MINI’s year-over-year progress outpaced nearly each different BMW Group sub-brand. MINI’s enlargement is very vital as BMW prepares for a serious transitional interval—phasing in its new technology of electrical and combustion platforms whereas sustaining robust demand for present fashions.

The Huge Image

BMW’s world trajectory stays constructive: progress throughout most areas, increasing M efficiency demand, and a MINI model clearly hitting its stride. Electrification is up, even when its curve is starting to flatten in comparison with the explosive features of the previous two years.

For all its scale, BMW’s technique nonetheless hinges on flexibility—balancing robust ICE and hybrid demand with its long-term EV roadmap. That capacity to pivot, and to satisfy clients the place they’re area by area, could also be BMW’s best benefit as the worldwide auto market continues to recalibrate.