BMW Welt hosted a particular occasion over the weekend, handing over the keys to the brand new iX3 to its first clients. It was one other probability for firm officers to spotlight the electrical crossover’s sturdy early momentum. BMW Board Member for Buyer, Manufacturers, and Gross sales Jochen Goller didn’t share particular figures however mentioned that “buyer curiosity is already overwhelming.”
He additionally confirmed BMW will add a second shift on the Debrecen plant in Hungary “a lot sooner than deliberate.” Goller cited an fascinating statistic in regards to the new iX3. Because the “NA5” debuted in Munich, it has grow to be by far BMW’s hottest EV in Europe. Actually, it accounts for roughly 33 p.c of all electrical fashions ordered in Europe since September 2025.
Remarkably, all of these clients positioned their orders with out even realizing how the iX3 drives. BMW will roll out demo automobiles to dealerships throughout Europe beginning March 7. Solely then will clients be capable to rise up shut with the Neue Klasse EV. Effectively, until they’ve already seen it at an auto present. Take a look at drives can even start, and given how a lot BMW has been hyping the “Coronary heart of Pleasure,” the expertise might persuade much more consumers to make the leap.
Whereas the overall variety of orders stays unknown, they’re all for the iX3 50 xDrive. An entry-level model, probably known as iX3 40will arrive in Europe towards the top of the yr. It’s going to have a rear-wheel-drive, single-motor setup and a decrease asking worth. It might swap the 108.7-kWh battery for a smaller pack, though BMW has but to make that official.
This yr, BMW will additional broaden the lineup with two further variants: 40 xDrive and M60 xDrive. The latter will function the M Efficiency mannequin, packing greater than 600 horsepower and an M-specific adaptive suspension. It would additionally obtain upgraded brakes, distinctive 21-inch wheels, improved seats, and a higher-end sound system.
Within the meantime, BMW has already introduced a number of updates coming later this yr, together with a white steering wheel, roof rails, and Particular person paint choices. Heated rear seats will grow to be out there to order in March, although initially solely in Japan and South Korea. Ventilated entrance seats are additionally deliberate however gained’t arrive till later within the iX3’s life cycle. An adaptive M suspension for non-M fashions is scheduled for 2027, when the X3 M “ZA5” will take over because the flagship.
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