Honda Australia’s CEO has boldly proclaimed he believes the CR-V is one of the best automotive in its section, and expects development with the enlargement of hybrid availability within the new yr.
Talking at a media lunch in Melbourne, Honda Australia CEO Jay Joseph made the declare in response to a query asking whether or not there’s a model or mannequin in market the corporate is benchmarking.
“I’ve stated this internally – objectively I feel the CR-V is a greater automotive than any of its rivals. Within the States, the CR-V outsells the competitors,” Mr Joseph.
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“It is an oversimplification to say, solely based mostly on product, CR-V must be the primary car in section, as a result of there’s a lot extra to it than that.
“What is the consciousness of the model? What is the procuring consideration? What is the measurement and visibility of the community?
“There are such a lot of elements that go into that, that I am impressed by rivals that, objectively and subjectively, are less than snuff in comparison with ours – we must be assembly them in market.”
Mr Joseph stated extra broadly that Honda Australia is anticipating 10 per cent gross sales development in 2026, following round 10 per cent development in 2025 – largely off the again of the up to date CR-V and ZR-Veach of which can supply expanded hybrid availability from the primary quarter of subsequent yr.
The CR-V is Honda’s top-selling mannequin in Australia, and as of the tip of November its gross sales are up 2.4 per cent for the January-November interval in comparison with 2024, at 5210 items.
By comparability, its top-selling arch nemesis – the Toyota RAV4 – has notched up an enormous 45,909 gross sales over the identical interval (down 14.3 per cent for the yr).
The RAV4 owns practically 10 instances the CR-V’s market share (21.0 vs 2.4 per cent), and there are a selection of different section rivals with considerably increased volumes – together with the Mazda CX-5, Mitsubishi Outlander and Hyundai Tucson, amongst others.
Not a lot has been revealed in regards to the up to date MY26 CR-V due Down Underneath in the direction of the tip of the primary quarter of 2026 (March-April), however the reintroduction of the SUV nameplate for Japan supplies some robust clues.
The Honda CR-V is about to return to the Japanese market in February after initially being left off the home roster following low gross sales of the previous-generation mannequin.
At launch, the CR-V will probably be launched in Japan in high-spec e:HEV RS and e:HEV RS Black Version trim ranges, with each providing the real-time all-wheel drive hybrid drivetrain promised for Australia in 2026.
Different key updates embody the supply of the stated Black Version mannequin, which provides distinction black decrease cladding, black alloy wheels and gloss black inside accents, in addition to an up to date Honda Join infotainment system with Google Constructed-in companies (together with Google Maps and Google Assistant).
Rounding out the potential upgrades for Australia embody the Honda Sensing 360 suite of security assistants, which broaden the CR-V’s security roster to incorporate entrance cross-traffic alert, an lively lane change prevention operate (or blind-spot help vs warning), and lively lane change help.
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